BK1164 ELECTRONIC MEDIA - AUTUMN 2023
Course Description and Syllabus
Teachers: Prof. Alex Murray-Leslie, Liz Dom, Mohammad Bayesteh, Unnur Andrea Einarsdottir, Kathi Glas & Ania Kepka
In this course you will:
- Create a music video clip, from start to finish
- View and experience how the whole production works
- Use accelerated, non-precious creation as a method
Learning outcomes
- Introduction of context-relevant new media formats
- Vocal recording techniques in Abelton Live
- Long-term vision & impromptu conceptualisation & design
- Ethical creation
- Production know-how
- Performance attitude/confidence building
- Basic video editing skills
- Cross-discipline inspiration & teamwork
Week 37 12.09 |
Course Introduction |
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Week 38 19.09 |
Ideation 1: Lyrics Creation & Live Vocalising |
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Week 39 26.09 |
Ideation 2: Clip Concept |
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Week 43 24.10 |
Pre-production 1: Lyrics, Scripting & Recording |
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Week 44 31.10 |
Pre-production 2: Set & Crew |
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Week 45 7.11 |
Shoot Day |
Lights! Camera! Action! Groups shoot
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Week 46 14.11 |
Post-Production |
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"These course components cover collective writing, ongoing design, editing tools, and directing films and videos for non-linear and hybrid storytelling. The methods aid in developing content and diversifying artistic fields through individual techniques, twin tasks, and collective outcomes." - Mohammad Bayesteh
RESOURCES
KiT Library Course shelf:
Music/Video: Histories, Aesthetics, Media
Music videos -- History and criticism.
This book is a lively, comprehensive and timely reader on the music video, capitalising on cross-disciplinary research expertise, which represents a substantial academic engagement with the music video, a mediated form and practice that still remains relatively under-explored in a 21st century context. The music video has remained suspended between two distinct poles. On the one hand, the music video as the visual sheen of late capitalism, at the intersection of celebrity studies and postmodernism. On the other hand, the music video as art, looking to a prehistory of avant-garde film-making while perpetually pushing forward the digital frontier with a taste for anarchy, controversy, and the integration of special effects into a form designed to be disseminated across digital platforms. In this way, the music video virally re-engenders debates about high art and low culture. This collection presents a comprehensive account of the music video from a contemporary 21st century perspective. This entails revisiting key moments in the canonical history of the music video, exploring its articulations of sexuality and gender, examining its functioning as a form of artistic expression between music, film and video art, and following the music video's dissemination into the digital domain, considering how digital media and social media have come to re-invent the forms and functions of the music video, well beyond the limits of 'music television'.
Video Vortex Reader III: Inside the YouTube Decade
What is online video today, fifteen years into its exponential growth? What started with amateur work of YouTube prosumers has spread to virtually all communication apps: an explosion in the culture of mobile sound and vision.
What is online video today, fifteen years into its exponential growth? What started with amateur work of YouTube prosumers has spread to virtually all communication apps: an explosion in the culture of mobile sound and vision. Now, in the age of the smart phone, video accompanies, informs, moves, and distracts us. Are you addicted yet? Look into that tiny camera, talk, move the phone, show us around — prove to others that you exist!
Founded in 2007, Video Vortex is a lively network of artists, activists, coders, curators, critics, and researchers linked by the exchange of ideas, materials, and discussions both online and offline. Video Vortex has produced two an- thologies, a website, a mailing list, 12 international conferences, several art exhibitions, and more to come as the internet and video continue to merge and miniaturize.
The first Video Vortex reader came out in 2008, followed by a second in 2011. This third anthology covers the turbulent period from Video Vortex #7 (2013) in Yogyakarta, across the meetings that followed in Zagreb, Lüneburg, Istanbul, Kochi, and finally Malta in 2019, where the foundations for this publication where laid before its production began in the midst of the corona crisis.
The contributions herein respond to a broad range of emerging and urgent topics, from bias in YouTube’s algorithms, to the use of video in messaging, image theory, the rise of deepfakes, a reconsideration of the history of video art, a reflection on the continuing role and influence of music video, indy servers, synthetic intimacies, love and sadness, artist videos, online video theory in the age of platform capitalism, video as online activism, and the rise of streaming. Click, browse, swipe, like, share, save, and enjoy!
Interpreting Music Video: Popular Music in the Post-MTV Era
Exploring the multiple dimensions of music videos, this book provides an introduction to critical analysis for music, media studies, communications, and popular culture.
Introduces students to the musical, visual, and sociological aspects of music videos, enabling them to critically analyze a multimedia form with a central place in popular culture.
With highly relevant examples drawn from recent music videos across many different genres, this concise and accessible book brings together tools from musical analysis, film and media studies, gender and sexuality studies, and critical race studies, requiring no previous knowledge.
Online:
Vimeo Video School
Make better videos with tips from the Vimeo team, industry leaders, and friendly faces from the community.
- In 1975 Queen’s clip of Bohemian Rhapsody showed how video could augment and define a song’s qualities
- Devo’s, Jocko Homo served as their philosophy and videos like Girl U Want & Whip It were some of the first music videos to parody the rock ‘n roll image
- Michael Jackson’s clips of Beat It & Billie Jean (1983) with its influential choreography & Madonna’s most acclaimed music videos ever made Like A Prayer & Justify My Love
By the mid-1980s, MTV had produced a noticeable effect on motion pictures, commercials, and television. It also changed the music industry; looking good (or at least interesting) on MTV became as important as sounding good when it came to selling recordings.
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CLIPS // CUTS // COSTUMES // COMPOSITION // CHOREOGRAPHY // COLLABORATION:
HOW TO: MAKE A MUSIC VIDEO
Peaches - Rub (Uncensored) from Peaches on Vimeo.