From lab equipment to “mind machines” and digital beats
As binaural beat audio is functionally directed at achieving particular mental and emotional states, it can potentially be located within a larger history of sound-induced trance experience. Gilbert Rouget (1985) has written about the links between music and trance at length, but he does not touch on the effect of binaural beats in any explicit sense, nor does Judith Becker (2008) in her oft-cited Deep Listeners: Music, Emotion, and Trancing. Rouget’s insight, however, that trance states are just as much culturally influenced as psycho-physiologically is relevant here in a discussion of the ways in which the rhetorical discourses surrounding binaural beat audio attempt to position their listening subject with their full affective and psychoacoustic capacities in mind. Binaural beat audio differs from the trance sonics expounded upon in these works in two major ways: (1) in its multiplicity of use — binaural beat audio is not ostensibly solely for trance, but has other claimed mental, emotional, and physiological uses, as has been noted — and (2) in its means of production. The production of “effective” binaural beats is wholly contingent on the technology producing and reproducing them. The purity of the sine waves necessary for producing pronounced beating effects requires fine-grained control over sound synthesis. While flutes, ocarinas, tuning forks, and the human voice can approximate the sinusoidal shape, all feature harmonics that a pure sine wave is bereft of and that would negatively affect the beating phenomenon. Moreover, all rely on human excitation to produce; while a tuning fork can produce a relatively pure sinusoidal wave as it rings out, neither the percussive waves of attack or decay are purely sinusoidal (Figure 2).
Muzak and affective conditioning
Jonathan Sterne (2003; 2012) has written at length about the ties between psychoacoustic research and the history of audio technologies. In his work on the MP3 file format, Sterne (2012) outlines the interplay between psychoacoustic research and technological development as it is formalized in “perceptual coding.” Taking into account the imperfections, irregularities, and eccentricities of the human ear in the design and development of said technologies, perceptual coding allies the limitations of the body with the input and output of a medium. Tracing its history, Sterne concurrently traces the history of psychoacoustics as a field of knowledge. Emerging in the late nineteenth century in the study of non-human animals, the field picked up pace during the Second World War with the Harvard Psycho-Acoustic Laboratory. Ultimately, as he notes, the field grew from a larger melding of physiology and other “hard” sciences with psychology — psychology not just as an academic area of inquiry, but as a major field of industrial research, tightly knit with the war effort and, later, with post-war economic expansion and the boom of consumer culture that came with it. From these same burgeoning research areas came issues of music in the workplace as a means to increase industrial productivity.
Brandon LaBelle (2010) ties the growth of this research to the widespread emphasis on Taylorism in 1920s industrialization. The practice of scientifically managing the workplace lends itself naturally to attempts at “humanizing” the process in order to stimulate greater productivity. Music, it was theorized, could keep the health and mental state of the worker in check, and studies of the period formalized the benefit of doing so towards industrial ends:
The effects of music were generally recognized to increase metabolism, strengthen or modify mood, and importantly, to ‘increase not only the intensity of sudden effort, but also the duration of sustained effort and the power of renewing it’. In addition, the rhythmical structure of songs was discovered to aid in the repetitive movements often found within modern work, and to reduce the sense of monotony experienced from such actions. (172)
In the workplace, music not only furnished the mental and emotional fortitude necessary to labor long hours, but it became externalized in the actual practice of this labor. The meter of a song became embodied as the meter of work. Moreover, music could assist in keeping the peace in the alienating mode of scientifically-managed mass production, distracting the worker from the banal repetition of the assembly line and reducing the possibility of conversation, conveniently including union talk, between workers. As this research continued, the Muzak Corporation was formed in 1934 with the express concern of distributing purposely designed music to commercial clients. At first, this clientele largely came from industrial manufacturing, but by the 1940s, as LaBelle notes, the airy melodies and light rhythms of the Muzak Corporation could be heard in offices, restaurants, supermarkets, and, into the 1950s, the shopping mall. As a form of affective audio design, Muzak functioned to stabilize the sonics of these spaces, conditioning the consumer and worker by inducing moods conducive to consumption and production and arousing their bodies to synchronous labor with its rhythms. Effectively, the soundscape came to be understood as part of the architecture, just as much a crucial part of the infrastructure as doors, windows, and load-bearing beams.
Conclusion
The binaural beat, irrespective of its promises for enlightenment, indeed performs an alchemy. While it neither turns lead into gold nor water into wine, the transmutation is impressive and finds exploitation in the mass of binaural beat audio available for purchase on the contemporary music marketplace. By appropriating this psychoacoustic phenomenon and relying on the time-criticality of sound and auditory perception, binaural beat audio crystallizes these factors, both internal and external to the body, into a meditative product, hardwired in the “mind machines” of the 70s, 80s, and 90s and “soft”wired in the digital audio currently proliferating in the marketplace. Bedecked with New Age discourses and imagery, straddling the line between science and pseudoscience, their commodification plays on longstanding tropes in the New Age market. Admittedly parochial in its scope, this paper has been an attempt to bring binaural beat audio into the fold of sound studies, considering, cursorily, its history as well as its design and the subjects it positions both materially and discursively. It is hoped that future work, of myself and others, will more deeply account for the history of binaural beat audio and its complex ties with the larger history of psychoacoustics, commercial-industrial research, trance sonics, and New Age marketing practices, as well as the connections of binaural beat audio to theories of sonic affect and sonic phenomenology.
Perhaps binaural beat audio can heal; perhaps the claims of I-Doser and others are true. Perhaps, in my own experiments with binaural beats, they have had positive effects on my IQ and general tranquility and have been partially responsible for this very paper. Perhaps not. While these claims may sell binaural beat audio packs, they don’t speak to the broader impact that binaural beats (along with Muzak and the work of La Monte Young, as discussed above) have on the body. Binaural beat audio emphasizes the activity of being-in-the-world, the activity of perception, the autonomic transmutation of stimulus to intensity that characterizes the very essence of existence in a concurrently material and immaterial world. To this end, what does it matter if binaural beat audio entrains the brain or accomplishes the litany of effects it so often purports to? Rather, of interest here has been the listening subject that the designers of binaural beat audio presuppose in their readily available audio artifacts: an affective subject, an active subject. Thinking with Massumi (2002), the borders between object, like the binaural beat, and body are blurry and “they ally in process” (p. 11). Neither finds stasis independently; in the interplay between the two, both become, actively. Binaural beat audio, in its becoming within the body, between the ears and headphones that resonate with pure sine tones, becomes a fertile ground in which to stake this claim. While this process of mutual becoming between environmental stimulus and affective body characterizes, in general, human experience in and of the world, binaural beat audio makes it precisely the point of its embodied experience. As designed commodity, wrapped concurrently in discourses of the New Age, of psychedelic drug experience, and of Western medicine, this interplay transcends mere effect and becomes a purchasable affect.